Where any person who uses a registered trademark has committed any of the following, the Trademark Office shall order him to rectify the situation within a specified period or even cancel the registered trademark:(1) Where any word, device or their combination of a registered trademark is altered unilaterally (that is, without the required registration);(2) where the name, address or other registered matters concerning the registrant of a registered trademark are changed unilaterally (that is, without the required application);(3) where the registered trademark is assigned unilaterally (that is, without the required approval);(4) where the registered trademark has ceased to be used for three consecutive years.

Where a registered trademark is used in respect of the goods that have been roughly or poorly manufactured, or whose superior quality has been replaced by inferior quality, so that consumers are deceived, the administrative authorities for industry and commerce at different levels shall, according to the circumstances, order rectification of the situation within a specified period, and may, in addition, circulate a notice of criticism or impose a fine, and the Trademark Office may even cancel the registered trademark.

(Lawyer Wu Yingjie)